Broncos announce small profit in 2012

Steven Mah
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Swift Current Broncos

The Swift Current Broncos announced a small profit of $4,238 for the 2011-12 season at their Annual General Meeting Tuesday.

The profitable year follows up on a $197,226 loss the previous year despite missing the playoffs for a second straight season with a 27-37-2-6 record.

“We are certainly on the right side of the ledger,” said Chairman of the Board, Liam Choo-Foo. “Coming off the heels of what we had to report last year, we certainly feel awful good about the turnaround. It shows that the plans that we have put in place are taking us in the right direction. But by no means does this mean that our work is done. We would like to see, in a perfect world, as much of an increase again next year. If we want to become the sustainable premier franchise that we talk about, we need to be in the six-figure profit range year after year after year. So that’s our goal and that is what we are going to work towards. In the short term we are feeling pretty good about this.”

The financial report included a $964,064 loss in hockey operations before other incomes, compared to $882,587 last year.

The franchise made up for that loss with income from fundraising, board and program advertising, corporate suites, the work of the Hockey Hounds, and Western Hockey League and National Hockey League development and draft incomes among other revenue streams.

Organizations: Western Hockey League, National Hockey League, Swift Current Broncos AGM WHL

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